Our Story


That has always been J. Thor's motto. J. Thor Gogolen has been involved in event planning since his teen years, designing sets for school plays. He eventually combined that with knowledge of audio, video and lighting to start a home-based company, in 2000. His vision was to create a quality event production company with unparalleled partnerships in the Tampa Bay Area. 

J. Thor Productions, Inc began in the garage of J's personal home. As the client list and inventory grew and the garage got too full, he branched out into some larger lease spaces in Tampa.  This became the headquarters for two years. 


In 2004, J. Thor Productions, Inc moved back to their original roots in St. Petersburg and purchased an 8,000 sq. ft. warehouse and offices. Through hard work, growth, and strategic planning it has brought the company much success and has built a strong foundation. 

Then in 2015, they celebrated the opening of it's new building of 30,000 sq. ft. in Largo. Today, they are a leading provider of producing and executing live event productions. 

Our Values

At. J. Thor Productions, Inc. we live by our VALUES that guide us through work and life. They serve as a compass for our actions and how we be have as individuals. As our company continues to grow these values remain constant. 

  • Act with integrity: honesty in what we say and do

  • Quality: service and products we are proud to stand behind

  • Innovation: forward thinking, planning, and execution

  • Passion: desire and commitment to succeed

  • Teamwork: build a positive team and family spirit, one company - one team

  • Community: actively involved in community and charitable events

  • Fun: whatever you do, make it fun! 

Our Vision 

To be the preferred and most trusted resource for the audiovisual event industry and earn the lifetime loyalty of our customers using our expertise and passion to produce live events. To inspire our employees to be the best they can be. 


J. Thor Productions works to create a company culture that sustains a creative workforce and encourages a healthy work-life balance. Our employees have opportunities to attend events, share their work, and take time off to volunteer or learn new skills. And we’re always looking for new people to join our team

We help our team members grow in their current roles. J. Thor Productions host training luncheons and after hours learning for their employees and freelancers. 

Corporate Citizenship

J. Thor Productions serves the people and organizations that make our city beautiful. 

We believe that giving back to the community and the employees that have supported us throughout the years is an essential functional part of our company and as individuals. Community involvement and volunteering are part of the way we do business. We are committed to making our communities a better place live and work and setting an example for the next generation. 

One way we connect as a team and with our community is through our service days. Some of the projects have taken place with Big Brothers Big Sisters, Habitat for Humanity and Keeping Pinellas Beautiful 


You can find out team members serving individually on boards, committees, and volunteering their time to help others. We assist these individuals with the VTO and Volunteer Grant Program. 


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6870 142nd Avenue N, Largo, FL 33771 - All Rights Reserved